StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...

Assignment on Management in a New Global Economy - Essay Example

Cite this document
Summary
The company has changed its product line and their customers are not satisfied with the new product use. It is directly affecting their product marketability and the sales volume has decreased…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER93.9% of users find it useful
Assignment on Management in a New Global Economy
Read Text Preview

Extract of sample "Assignment on Management in a New Global Economy"

Download file to see previous pages

All marketing functions are customer oriented and, ultimately, successful marketing is highly related to market analysis. All organizations need to conduct Market Surveys about the customers’ preferences and their perception about products and services. Before implementing any marketing plan, Organizations need to analyze the customer’s preferences and tastes. Marketing is the main reason for the existence of any business. Modern marketing environment is very competitive and all Organizations strive hard to create more customers and retain their existing customers.

In this context, an Organization needs to maintain their customers by providing good product and services. Rapid changes in product lines would affect Sales and this will create good opportunities for the competitors and they can penetrate the market easily. So all organization need to take decisions carefully before implementing a change in their marketing. Organizations need to plan a strategy and study the possibilities and then implement changes as a test in some areas only and identify the customers’ reaction and feedback.

In this case study Gourmet Direct implemented the product line changes without proper study and planning their intentions of reducing their Inventory and Distribution Costs. Lack of proper planning is the main problem in this study. Before implementing a changes in product line, an Organization needs to evaluate the idea and its possibilities in the market and the reactions of the customers. Secondly, an organization should evaluate their own resources and the competitors’ strategy on the similar products marketing.

Finding the customers specification is also very important before implementing a strategy. In this case, the company wishes to conduct a Study about the customers’ preference and suggestions. The last step of a strategic change in

...Download file to see next pages Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Assignment on Management in a New Global Economy Essay”, n.d.)
Assignment on Management in a New Global Economy Essay. Retrieved from https://studentshare.org/miscellaneous/1540535-assignment-on-management-in-a-new-global-economy
(Assignment on Management in a New Global Economy Essay)
Assignment on Management in a New Global Economy Essay. https://studentshare.org/miscellaneous/1540535-assignment-on-management-in-a-new-global-economy.
“Assignment on Management in a New Global Economy Essay”, n.d. https://studentshare.org/miscellaneous/1540535-assignment-on-management-in-a-new-global-economy.
  • Cited: 0 times

CHECK THESE SAMPLES OF Assignment on Management in a New Global Economy

Strategic Management Planning for Domestic and Global Competition

The present assignment "Strategic Management Planning for Domestic and global Competition" investigates when and why it is important for a company to globalize.... The companies would adopt globalization strategies when seeking to strengthen their position in the global market by increasing their market share and brand awareness.... The process of a firm going global begins with export-import activity, then minimal change in operation or management, then direct overseas investment to be followed by the most involved phase of substantially increasing foreign investment....
6 Pages (1500 words) Assignment

Money Banking and Financial Markets

As the author puts it, the Barter system that was earlier popular in world economy involved the exchange of goods and products for goods and products.... The monetary economy eliminated such difficulties.... Researchers opined that with the monetary system replacing the barter economy, the feudalistic economic system could be converted into a more active and definite profit-making economic system.... he conversion from the barter economy to the monetary economy has proved to improve the economy of the world significantly....
8 Pages (2000 words) Assignment

Creation and Development of New Firms

As a result, the reputation of the developing economy increases to a certain extent among other neighboring ones in the entire world.... Therefore, the importance of entrepreneurship program is highlighted in this assignment and it also focuses on five significant areas: Creation and development of new firms Success rates of entrepreneurial activities global entrepreneurship in developing economies Degree of risks or safety of entrepreneurial programs Present entrepreneurs and innovative technology Creation and Development of New Firms In recent age, the emerging economies of the world are always trying to develop large number of new firms so as to improve their financial condition....
4 Pages (1000 words) Assignment

Designing a Global Business Organization

hellip; The global connectivity has increasingly helped in connecting the markets around the world and has successfully converted the globe into a single and well-connected entity.... It is of high importance to mention that the better levels of technology-powered connectivity are resulting in the successful diffusion of various global trends.... It also has to be said that better connectivity is helping the rapid dispersion of global trends from the well-established markets to the emerging markets, thereby creating the opportunity for the development of consumer demands....
8 Pages (2000 words) Assignment

The Two Kinds of Tariffs

One of the reasons for export tariff is to regulate flow of… ies from the subject countries and this is achieved by increasing the total cost of the commodity in the global market, but not in the domestic market.... One of the reasons for export tariff is to regulate flow of commodities from the subject countries and this is achieved by increasing the total cost of the commodity in the global market, but not in the domestic market.... new Delhi: Gyan Publishing House, 2009....
1 Pages (250 words) Assignment

Managerial Economic

Economic analysis results in indications on various variables including shifts in nature of economy availability of credit, spending inclination of people, the extent of disposable income, inflation rates, interest rates, deficits in the government, trends in gross domestic product, consumption predictions, joblessness trends, fluctuations in foreign currency, stock market patterns, shifts in demand of various products and services in diverse locations, trade-in export and import, price indexes, fiscal policies, financial policies, and tax rates, in addition to economic policies of the rest of countries and regions such as the European Economic Community and COMESA (Gandhi, 2008, p....
7 Pages (1750 words) Assignment

Setting up The New Hypothetical Airline Named United Airways

This paper attempts to discuss the economic, technical and operational feasibility of setting up a new hypothetical airline namely United Airways that will provide airline travel services between South Africa, Australia, and New Zealand.... In addition to the competition, the global airline industry has been severe challenges due to changes in the macro environment and external factors that are beyond the control of strategic planners and top management.... This assignment describes the peculiarities of the airline business and setting up the new hypothetical airline....
9 Pages (2250 words) Assignment

Building Effective Networks

ractical Implications: The practical implications of the study point out that no world nations can escape itself from the spread and influence of global networks.... The reader gets a thorough understanding as to how organizational functioning and behavior are being influenced by global or international networks.... Globalization has facilitated collaboration between various networks and multinational organizations can benefit the most out of global patterns of networks....
4 Pages (1000 words) Assignment
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Contact Us